CLASHING NARRATIVES IN OPERATION ZARB-E-AZB: A COMPARATIVE ANALYSIS OF MILITARY OPERATION COVERAGE BY PAKISTANI AND INDIAN MEDIA

Abstract

This study investigates the differences in framing of media coverage across the borders during military operations carried out by Pakistani forces. Given the historical enmity and strategic interests of both Indian and Pakistani nations, the portrayal of such operations significantly varies. Through a content analysis of editorials Dawn, The News, Indian Express and The Telegraph, this study highlights the divergent narratives, biases, and the impact of state policies on the reporting of media. The findings of this study suggest that press in both countries not only replicate but also reinforce nationalistic sentiments and state agendas, calling for more balanced and ethical journalism.